The Beijing 2022 Winter Olympic Games are just around the corner. As the preparations for event organization and logistical support are busy under way, athletes are actively preparing for the games, and various cultural and welfare activities related to the Winter Olympics are also being carried out in an orderly way. In addition to supporting the Winter Olympics through green and healthy products and services, 3TREES has also actively participated in the Winter Olympics-related activities to cheer for the Winter Olympics.

Today, the 3TREES version of “Saving Every Step of Love”, a Winter Olympics welfare campaign participated by 3TREES, officially goes online!

From now on, you can donate steps through the Cultural and Public Welfare Platform of Beijing 2022 to unlock the Winter Olympic events and exclusive welfare benefits by leveling up your performance. Once your accumulated steps reach the set target, 3TREES will pave Winter Olympic Blue Running Tracks for rural schools in economically under-developed areas to provide better hardware conditions for the local students to do physical exercises.

About the Winter Olympics welfare campaign “Saving Every Step of Love”

The “Saving Every Step of Love” campaign is organized by the Cultural Activities Department and the Marketing Department of the Beijing Organizing Committee for the 2022 Olympic and Paralympic Winter Games (BOCOG), and organized by Alibaba Public Welfare and China Foundation for Poverty Alleviation (CFPA), with the aim of involving the public in the cultural activities of the Beijing 2022 Winter Olympic Games through the support of sponsor companies and an online game of footstep donation. The steps donated by the public will be transformed into Winter Olympic Blue Running Tracks for the rural elementary schools in the under-developed areas of Beijing, Tianjin and Hebei.

By actively participating in and supporting the Winter Olympics welfare campaign, 3TREES has demonstrated its responsibility and commitment as a leading national brand, and taken practical actions to give back to the society, thus writing a new chapter of rural revitalization, giving children of the rural elementary schools in the under-developed areas of Beijing, Tianjin and Hebei an opportunity to enjoy the fun of sports, pursue their sports dreams and live a healthier and better childhood life!

Walk for love, save every step of love

An interactive game contributing to public charity

Open Taobao App and search for: Beijing 2022, or open Taobao and look for the portal to the “3 hours of public charity services for everyone” on the home page.

1. Donate steps daily/Interact with friends

Donate steps to build running tracks and fulfill the sports dreams of children in the rural areas.

2. Unlock new levels

Learn about Winter Olympics events and venues, and participate in official Winter Olympics activities;

3. Public welfare ranking

Be a star of public charity! Compete for Top 1 in charity service hours and become a Winter Olympics torchbearer;

4. Prize

Save 5,000 steps for public charity service hours, and open treasure boxes to win Winter Olympics souvenirs;

* Please refer to the activity page for more details

Winter Olympics for public charity

From now on, walk every step with love!

Move your fingers to unlock new Winter Olympics games!